C R E A T I V E S T U D I O
P O W E R . P A S S I O N . P R E C I S I O N.
S O C I A L M E D I A
P R O M O
SWAN DAY is an all women's art showcase, specifically meant to broaden the community's awareness of women artists. My role was to create consistent brand messaging to advertise on the crowd funding and social media sites to help intrigue our audience, promote them to give to the cause and attend the event.
I N V I T E S
Create consistent visual messaging specific to their audience while promoting my 3R approach: make it Relatable, make it Recognizable and be Responsible to
P R I N T
P U B L I C A T I O N S
What a bore! At least that's what I said before
I got my hands on a few.
I directed the following reports from start to finish. Holding strategic messaging meetings with the Marketing Director to come up with art that spoke directly to the theme of their reports
and also to the audience.
E V E N T
B R A N D I N G
From concept to completion, created the entire identity for the Wood-Star Music festival. From the logo to marketing collateral, ads and even hotel key cards for out of town guests. This event was family friendly, helping to raise funds for youth on the west side of Chicago.
F U N D R A I S I N G C A M P A I G N
The focus was to reinvent the previous packaging of the agency's end-of-year campaign. By re-thinking the most effective communication efforts in order to achieve a more polished look, I was able to introduce a more professional standard for the audience which contributed to raising donations for the agency's end-of-year campaign.
T - S H I R T S
Another fun way to interact with non-traditional uses of typography while implementing a strong message. One of the many projects I enjoy exploring simply because I'm able to shake up how we look at type.
L O G O S
Brand symbols are by far one of the most gratifying requests that I LOVE to take on. Bringing someone's brand idea to life is a phenomenal challenge I repeatedly and happily accept. It is the process of going through 10,000 ideas and sketches that makes the final mark that much more rewarding.
Here's a peak at some of my fav projects